Summary:

Thanks to the rapidly developing technology nowadays, financial literacy has become an extremely important issue in the financial environment where individuals have easier access to financial services. The financial literacy is the one’s ability to resolve economic problems by considering financial conditions and to make decisions. The developments in the digital field have also led to the development of new financial products and services for both businesses and individuals.

Financial and digital information is also required in order for all decision-makers in the economy to easily access and use such new financial products and services effectively. The development of financial and digital literacy will also support the participation of individuals in business life and contribute to the increase of financial well-being. Lacks of FL education used in partner countries: It does not include digital literacy and does not provide entrepreneurship information that will contribute to employment growth.

Since traditional education techniques are insufficient to increase the knowledge and skills of adults, blended education methods will be used to encourage learning by seeing and applying. Along with this project, an innovative financial literacy training program enriched with digital literacy and entrepreneurship knowledge will be developed. By using the mentioned training program in formal and non-formal educational institutions, new generations that are financially informed will be created and individuals will be supported to participate in the labor market. Thus, employment will be promoted and the welfare level of the society will be increased.

Objectives:

The objectives of the project are;

• To create an innovative financial literacy training program in which blended learning model is used and supported by entrepreneurship and digital literacy,
• To ensure that this program is used in formal and non-formal educational institutions after implementing it with a pilot training for adults in Turkey and in the partner countries, and
• To promote employment by enhancing adults’ opportunities to access to the labor market and to enable citizens to be financially conscious and responsible.